We think of tape as just a means to seal your packages or close something.
Right?
Well, that’s where you’re a little off the mark. Shipping tape isn’t just used for utility. It’s a branded asset that can even be used as a marketing touchpoint. With customized tape being something on the more affordable end these days, using this type of type is not only a good thing for you to do now, but it can also offer the ultimate in branding assets that will help to make your packaging shine.
But it’s more than just a brand asset. This type of printing is actually good for improving the overall state of your packaging. Here, we’ll go over how shipping tape has evolved, and some of the core ways to make your packaging work with it.
Tamper Evident Tape
There’s many different types of packaging tape, including tamper-evident tape. This is tape that shows whether someone’s messed with the item. This can be tape that has a seal that breaks if you touch it, or that will show something on it if the packaging has been opened.
For security sensitive goods, this is needed, because it will show if someone messed with this, protecting the items that are inside.
So yes, tape isn’t just used to seal and say something, but it’s also used for security too.
Ecofriendly Tapes
Another evolution of tape, is the ecofriendly aspects of tape. Tape is actually more eco-friendly than ever before. In the past, it was made with plastics and patrols, which did a number on our environment.
But these days? We now have tape that’s ecofriendly, such as paper tape. Again, it can be tossed or recycled, or even composted in certain cases, without much trouble.
There’s also water-activated tape, which has the double features of security and sustainability. With this tape, you put it on, wet it with some water, and it creates a seal. This again, is very sustainable, and it’s good for the ultimate in protection.
Tapes to Withstand Temps
Many temperatures are growing, and with extreme temperatures being a problem, many companies are looking for tape that can take the heat.
There are some. With heat-sensitive tape, you’ll be able to use the tape that’s there, and from there, use these materials in order to withstand all of the temperatures that are out there. So if it’s going through a heat tunnel or something, this tape will help with this, and make it better for you as well.
Color Coded Tapes
Finally, we’ve got color coded tapes. While this can be used for branding, it can be used mostly in warehouses. For many brands, this is good for warehouse options and organization. For instance, green might be something that requires no special treatment. Yellow might need some void fill or extra protection. Finally, you’ve got red, which indicates that it needs to be taken care of immediately.
These help to speed up and offer adequate protection to the packaging whenever you can. If you’re someone who is worried about their packaging, or needs some extra peace of mind when choosing the right tape, then you’ll be able to, with this, create a tape that best fits you. Again, the sky’s the limit with tapes, and there’s so much you can do with this, so consider your options today, and use that tape not only to seal, but for you to do so much more as an asset today for your branding and security features that you can use to make this really pop as a result.